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Privacy Policy

Last updated June 29, 2026. This policy explains what information Yardrock TV collects, why it is used, how it may be shared, and how New York data-security duties are handled.

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Attorney review note

This Privacy Policy is a detailed template for a New York media site. It is not legal advice. Privacy laws can depend on traffic levels, ad-tech vendors, analytics tools, audience location, revenue model, and data processing contracts.

Information we collect

  • Contact information, such as name, email address, organization, phone number, and message content.
  • Newsletter and form information submitted through Netlify Forms or similar services.
  • Submission information, such as event details, artist materials, press releases, photos, videos, and promotional assets.
  • Usage data, such as pages visited, browser type, referring pages, device information, IP address, approximate location, and interaction data.
  • Cookie and similar technology data, including analytics and embedded video data.
  • Advertising or business information provided by sponsors, promoters, agencies, and partners.

How information is used

  • To operate, secure, maintain, and improve the site.
  • To respond to contact, legal, privacy, copyright, press, and accessibility requests.
  • To send newsletters or updates when a visitor signs up.
  • To review submissions, pitch materials, advertising requests, and event coverage requests.
  • To measure site performance, audience engagement, and content reach.
  • To comply with law, enforce terms, prevent abuse, and protect rights.

New York SHIELD Act context

New York's SHIELD Act addresses data security and breach notification obligations for private information of New York residents. Yardrock TV should maintain reasonable administrative, technical, and physical safeguards appropriate to the size and nature of the business. Examples may include limiting access, using secure service providers, maintaining strong passwords, reviewing forms and storage, monitoring for unauthorized access, and responding to suspected incidents.

Service providers

We may use hosting, form handling, email, analytics, video, security, advertising, payment, and business tools. These providers may process information on our behalf or under their own policies. Current examples may include Netlify for hosting/forms and YouTube for embedded video playback.

Advertising and analytics

We may use analytics or advertising partners to understand visits, promote content, measure campaigns, or support sponsors. If ad-tech tools are added, this policy and the Cookie Policy should be updated with vendor names, opt-out instructions, and any legally required state privacy notices.

When information is shared

Information may be shared with service providers, legal advisors, business partners when needed for a requested collaboration, law enforcement or regulators when legally required, successor entities in a business transfer, and parties needed to protect rights, safety, and security. We do not intentionally sell personal contact information in the ordinary meaning of selling a customer list.

Retention

We keep information as long as needed for the purposes described, including site operations, recordkeeping, legal compliance, dispute resolution, security, and business administration. Contact forms, copyright notices, advertising records, and legal correspondence may be kept longer than newsletter preferences.

Your choices

  • You can unsubscribe from emails using the link in a message if available.
  • You can disable cookies in your browser.
  • You can contact us to request access, correction, deletion, or restriction of information where required by law.
  • You can send copyright requests under the DMCA policy.

Children

The site is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child provided information, contact us so we can review and delete it if appropriate.

Security incidents

If we learn of unauthorized access to covered private information, we will evaluate notification duties under applicable law, including New York breach-notification requirements when New York residents are affected.

Legal sources reviewed

  • New York Attorney General data breach reporting
  • New York data security breach notification laws
  • FTC privacy and security guidance
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